Visual platforms have dominated the social media space for few years now and have created a shift. The domination of YouTube, Pinterest and Instagram has made social media an increasingly visual platform over the past couple of years. Users find content more engaging when it’s accompanied by visual.
Now users are limited to shorter text (twitter – 140 characters), while longer post runs the risk of being ignored whereas graphics and videos can more rapidly provide information, often in more engaging and fun way. For example see below Infographic in which we have shared some tips for you. It’s more appealing to look at and easy to grasp…isn’t? 🙂
Here are some facts and tips without the visuals:
*( facts provided by brandwatch)
We state our point clearly here that how visuals are more powerful and fun. You must have heard that a picture is worth 1000 words, and the same concept applies with graphics and videos They have the ability to create an emotional appeal and, to do so, is the most important element of visual marketing.
Now lets find out how a brand can leverage it? Here are some tips to make a bold statement on social media.
MIX IT UP
We hope this post was useful and love to hear your thoughts.